Understanding our rifle ammunition lines:

  •V-Shok®: our varmint line includes some of the most explosive, fragmenting bullets available for prairie dogs, coyotes and other vermin—see our non-lead TNT® Green for the latest in technology.

  •Vital-Shok®: for medium to large game. You'll find the best constructed bullets available for your trophy hunting needs, including the widest variety of non-lead, high-weight retention and copper bullets available.

  •Cape-Shok®: designed for the world's largest and most dangerous game. When it's the difference between you or the elephant charging you--choose the toughest bullets on the planet. Includes Trophy Bonded Bear Claw and Sledgehammer, Woodleigh Weldcore and all-copper Barnes® Triple-Shock®.

  • Gold Medal®: built for competition. It features Sierra® MatchKing bullets and some of the most accurate ammunition performance available.

  • Power-Shok®: for the cost-conscious hunter. When your game is not trophy-caliber and you're looking for the best value for your dollar, shoot this capable ammunition.

  • American Eagle®: Quality ammo loaded for pounding paper targets and getting performance that closely matches comparable Premium® loads for the ultimate in real-world practice.